Taking A Sharp Curve

You see it all the time. Companies that are great at running their business suddenly have something big go wrong.  The examples are endless:  System implementation failures, new product introductions gone wrong, an acquisition integration botched, an expansion plan scuttled.  But why? 

Consider….

Companies spend most of their time racing down a straight line. They hire managers that are excellent at keeping things going in the right direction, making adjustments along the way.  They’ll even pick up speed, keeping their eye on the ball, working hard at accomplishing their goals. They’re good at it. 

But every so often, a company has to take a curve.  Sometimes by choice, more often pushed by conditions outside its control.  Not a little curve or a slight change, but a major-league, ninety-degree plus curve.   And that’s the problem.

Most companies are really bad at the sharp curves.  They don’t happen often.  They haven’t been built for them.  The management team isn’t skilled at navigating them.   So they struggle.  Eventually most get through the curve, but it takes much longer and costs a lot more than planned.  Sometimes they fail completely. 

Helping companies take the sharp curves.

Successful Strategy Execution uses a structured and disciplined process, strong sponsorship, a thorough understanding of execution risks, and a tool kit of tactics to mitigate those risks.  The right Strategy Execution approach enables companies to realize the goals of their most important initiatives on time and within budget.  

Use a specialist.  It’s all we do.  What looks like a sharp curve to you is our straightaway.  We’ll get you through it fast and efficiently and then leave you to do what you’re really good at – running the company, fast and strong, down a straight line. 

2 Bad Experiences and a Question

Quick hits as we get to the end of a busy and eventful year.

Gogo and Delta: Two terrible customer service experiences in one day

Terrible experience #1:  Gogo is a (potentially) great new service, if you haven't had the chance to try it.  Wifi in flight, allowing access to everything Internet: email, web, company portals.  But this week's experiences really have me wondering.  (Hmm, how do I do share this quickly?).

Try this:  Gogo sells its service.  People who need it, buy it.  Like me.  This month, in conjunction with Google to promote Chrome, Google's browser, Gogo is giving away the service free.  All month.  

Guess what.  That means customers who have paid for the service can't use it.  Limited bandwidth; shortened sessions.  Even worse - so overloaded, you can't even get on line.  Imagine how that makes a paying customer feel.  So, time that I expected to use productively got wasted.  Risked deadlines, delayed communications with important customers.  Great execution, guys (please, don't miss the sarcasm).

Terrible experience #2:  This one borders on unethical and perhaps even illegal.  Late last evening, I got on Delta.com to book a flight New Year's weekend.  I searched on the site and found a $169 r/t fare.  Great!  I enter in my daughter's information (I was already logged in), hit enter, put in payment information (it was quick, as my credit card is stored on the site), hit enter and - Presto! - No, not booked tickets.  A message from Delta that, in the three minutes since I searched and selected the flights, the fare had changed from $169 to $285 per ticket (what!?!?!).  Yep, over $100 increase while I was in the middle of booking and after Delta had shown me that the fare was available.  Of course, I discarded those tickets and started again.  Guess what?  THE SAME THING HAPPENED TWO MORE TIMES!  Found a fare (they kept inching higher and higher), went to book it, and - Whammo!  What a scam.  What terrible customer service!

No, I don't cut them any slack for "limited capacity."  Ticketmaster has figured it out.  Ticketmaster has a clock in the lower corner of the page.  Finish this page in x minutes or lose the seat.  It goes, different times on  each page as the transaction progresses, until the tickets are bought.  Don't tell me Delta couldn't do the same thing and protect the integrity of its searches, its ticket prices, and its reputation.  

No, I'm afraid we are seeing more and more of the companies who think they are too (pick one:) big/smart/innovative/exciting/important to fail.  I wonder what history will say about that.

The Observation...

...has nothing to do with bad customer service, but the recent deal to extend unemployment benefits.  I'm all for protecting and taking care of each other - really.  I'm pretty darn liberal that way.  But, can't we ask people to do something for the money?  So, there aren't jobs in private industry right now.  Aren't there things that people could do to help?  Can't there be programs established so the money doesn't just go for nothing?  Who knows, maybe some people would look a little harder for work if even unemployment benefits came with working hours requirements.  Isn't that what created the WPA?

Blogger's Block

It happens to the best of us - and it certainly has happened to me. Blogger's Block - that state when it is impossible to find something to write. Interestingly, Blogger's Block is like a lot of other blocks - if you attack it when it first appears, it's pretty easy to knock down and get past. But if you delay, put it off, avoid - guess what happens? That block gets bigger and more intimidating. Next thing you know, it's overwhelming. Weeks go by. No blog gets written. And there's a chance that the block will become permanent.

Yes, this story has parallels in the world of Strategy Execution. (Now, there's a surprise). When working to accomplish your goals, it is inevitable that hurdles will emerge - unexpected, real, significant and challenging. And, just like with Blogger's Block, those hurdles need to be attacked and overcome. They won't go away on their own and, if you don't knock them down, they will keep you from reaching your true goals.

Blogger's Block - attacked and conquered. At least for today... Stay tuned.